Creating An e-Book for Passive Income

eBooks

Last December I had the pleasure of interviewing EJ Thornton, publisher and author of Secrets To Creating Passive Income.  As part of a segment I covered with her, How To Create Passive Income Strings, EJ shared with my listeners how to create an eBook.  I was surprised at how easy it really is, thinking that doing such a task could be monumental.  Not true!  Here is what EJ had to share:

EJ Thornton:

The way that the E-book business is going, Kindle, Amazon’s Kindle has just completely monopolized the marketplace.  Now, to start, you want to create several articles down a path.  It only takes 10 or 12 of those articles with a certain theme to create a small e-book.

Inger Johnson:

You were saying the Kindle is actually the number one best selling item.

EJ Thornton:

This past Black Friday and Cyber Monday, it was published that [the Kindle] was the number one [selling] item.  So, Christmas morning, everybody unwraped these Kindles and went out and looked for Kindle books to read.  This is the year [for e-books].  It’s really, really fun.

But, even just ten articles, you can collect and combine those into a small Kindle e-book.  Sell that for $2.99 on Kindle.  Kindle pays publishers a 70 percent royalty.  That’s 7-0, 70 percent royalty.

Inger Johnson:

That’s a lot.

EJ Thornton:

That’s huge.  So, for that $3 book, which is your 10 articles, you’ll make $2 dollars for every $3 dollars that Amazon sells.

Inger Johnson:

I can hear people saying, “Yeah, $2 dollars, big whoop.”  Okay.  So, you sell 100 a month.

EJ Thornton:

What would you have to do in your job to get an extra $200 dollars a month?

Inger Johnson:

Exactly.

EJ Thornton:

It’s very, very easy to do that way.  Once you’ve gotten a collection of 10 articles, do it, then, do it again, and then, do it again.  Usually, if somebody is well versed down a certain niche, or certainly, if you have a practice, a chiropractor could come up with a dozen articles quickly and do it again and do it again and do it again and he could end up with a series of E-books.  After a series of three or four E-books like that, just based on articles, or problems, or even case studies, you could throw that into a physical book.  It would probably be about 150-page book, at that point and just very easy to put together.

You don’t have to sit down and think, “I got to write my magnum opus right now.”

Have you written an e-book, how easy was it for you to put together?  How did you choose your subject?  What did you do to market your book?